I think one of the least understood parts of running a business is taxes. Not only is it SO confusing (and I’d argue unnecessarily so! c’mon government!), but it’s also emotionally draining to see SO MUCH of your hard earned money fly away every year! Oh, what we could have done with all that money, […]

Pinterest is powerful. But not just the kind of power that brings you the best interior decorating inspiration or the next best Paleo-Keto-or-whatever-the-fad-is-right-now recipe…Pinterest has become a marketing force for business. For quite a while now, I’ve been hearing how powerful Pinterest can be. I’ve heard big numbers and enticing success stories. But to be […]

So you’ve got a logo…maybe even identified your color palette and have a general idea of the aesthetic you’re going for. But sometimes it just doesn’t seem like you’re quite getting that “look” you’re going for, but you don’t know why. Maybe you’re familiar with the idea of having a “brand,” but you’re not quite […]

You should consider failing more often. Probably not what you were expecting me to say, huh? 😉 You really wouldn’t expect anyone to give you that advice, much less a business coach. Success is the goal, right?! Even though failure seems like the worst possible outcome, it may actually be more helpful than you think. […]

It’s here! It’s here! I’m so excited to finally have an online home to share with you that not only feels like a true picture of who I am, but also shows you what I do and why I do it. Because, friend, the decision to leave wedding photography behind in order to become a […]